NOA is a “active herbal” beverage who combined cutting-edge scientific research with old traditions. The result is a beverage with natural herbs that help you cope with stress and maintain focus.
We were involved in the project from the very beginning, and have developed everything from naming to brand identity and packaging design. The structural design/shape of the bottle has been developed in collaboration with No Picnic.
It has been a terrific journey – where NOA today is present in 15+ markets. Research shows that 85 % of the reason why people by the drink is because of the design. The design has been awarded prices such as Red Dot Awards, Gold in Pentawards, German Design awards and many more.